Want to Build a Business? Read this book.

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I have a new favorite book.

Me, Inc. by Gene Simmons, co-founder of the KISS rock band.

Hard hitting, chock-full of great advice, a book anyone who would like to start a business needs to read. I’m not even a KISS fan. In fact I had to go to YouTube to see what hits KISS even had.

My brother, who’s a business owner, knew I had a road trip coming up and he encouraged me to listen to the audio book (read by Gene Simmons) while I drove.

Boy am I glad I did. Every student and adult that thinks they may want to some day own their own business needs to read Me, Inc. I intend to have my kids read it and write a book report.

 

Here’s the official information from Me, Inc.’s Amazon page:

The fact that KISS is one of the most successful rock bands in the world is no accident. From the beginning Gene Simmons and Paul Stanley had a clear-cut vision of what they wanted to do and how they wanted to operate KISS as a business well before they ever first took the stage. Since deciding with Paul to manage the band themselves, Simmons has proved himself to be a formidable businessman, having sold over 100 million CDs and DVDs worldwide, overseen over 3,000 licensed merchandise items, and starred in the longest running celebrity reality show to date. More impressive is that he handles all of his business ventures on his own—no personal assistant, few handlers, and as little red tape as possible.

In Me, Inc., Simmons shares a lifetime of field-tested and hard-won business advice that will provide readers with the tools needed to build a solid business strategy, harness the countless tools available in the digital age, network like hell, and be the architect for the business entity that is you. Inspired by The Art of War, the book dispenses Simmons’ in-depth insights via thirteen specific principles for success based on his own experience, triumphs, and instructional failures in business—from finding the confidence within yourself that’s necessary to get started, to surrounding yourself with the right people to partner with and learn from, to knowing when to pull the plug and when to double-down. These thirteen principles are a skeleton key into a world of success, freedom, peace of mind and, most importantly, financial success.

 

Get it, read it, and most importantly, pick the tips that resonate with you and implement the heck out of them.

 

Ruben Gonzalez – www.FourWinterGames.com

Olympian, Speaker, Author,

 

My Mom Taught Me How to Dream Big

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When I was a kid, my Mom would tell me stories about how we were a family of dreamers. A family of people that were willing to give up something good today in order to get something better in the future. And by telling me these stories over and over again, I started to believe that I could realize my dreams as well.

Here are some of the stories Mom would tell me…

My great-grandparents lived in Torino, Italy. Around the turn of the century they decided to leave everything behind and move to Argentina in order to find more opportunity. They settled in Argentina, learned how to speak Spanish, and started a dairy cattle business in a small town in central Argentina.

My grandmother grew up in a very small town in Argentina where everyone thought they had only two career options: working at the dairy bottling factory, or working at the farm raising milk cows. Grandma was more adventurous. Rather than stay in her native town, Grandma took a chance, moved to a big city, married a restaurateur, and lived a much more interesting life than the rest of her family and friends who stayed in the dairy town all their life.

My dad was a chemical engineer in a small oil town. In 1968, when economic conditions started to worsen in Argentina, rather than stay there, he took a chance and moved with my mom, my brother, and I to the U.S. Leaving his friends and family in search for more opportunity was a risky and scary move, especially since he didn’t speak much English back then, but in the long run it really paid off.

I’m amazed when people ask me how someone from hot and humid Houston can compete in the luge. It’s really pretty simple. I came to the realization that what city I live in has NOTHING to do with what sport I can compete in. When the first cold front hits Houston, I fly out to the luge tracks. The luge tracks have never come or will never come to me.

Start looking outside your immediate surroundings for ways to realize your dream. Don’t limit your options to what’s obvious. Get a little creative, take a chance, and do something different. Chase your dream. Your dream will not land on your lap. You have to go out and get it. When you start getting bold and unconventional, your life will become an adventure and you’ll be a lot more successful.

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Getting Up When Life Knocks You Down

Lasse Viren – 10,000 meters 1972 Munich Olympics

The 10,000 meter final of the 1972 Munich Olympics showcased one of the greatest running performances in Olympic history.

Everyone thought the battle would be between Dave Bedford of Great Britain and Emiels Puttemans of Belgium. Both of them had broken the Olympic record in their qualifying heats.

At the halfway point, Bedford was in the lead. ottomans was in forth place followed by Lasse Viren, a 23 year old Finnish policeman. Suddenly, Viren tripped and fell.

“I don’t know what caused the accident,” said Viren. “My only thought was to get up as quickly as possible. I was lucky not to get trampled by the others.”

Viren lost more than 50 yards because of his fall – half a football field. However, he was able to catch up to the lead runners quickly. Amazingly, he took over the lead to win the Gold Medal.

Viren’s heroic victory brought honor to Finland, who had not won a Gold Medal in 36 years.

Lasse Viren

How about you?

What do you do when life knocks you down? Do you wallow in self pity or do you bounce up and get back into the fight. Winners get right back up so they don’t lose their momentum. Next time life knocks you down decide to be like Lasse Viren and astound the world.

 

Olympic Motivational Speaker Ruben Gonzalez

www.FourWinterGames.com

 

Proactive or Reactive?

Screen Shot 2014-06-30 at 7.06.52 AMEnd of last run at the 2010 Vancouver Olympics 

The thought processes that help you get to the Olympics are the same thought processes that will help you succeed in business and in life.

Successful people in all walks of life think big, focus on the possibilities, and take consistent bold action towards their objectives.

When I decided to come out of a six year break to try to qualify for the 2010 Vancouver Winter Olympics at the age of 47, most people I talked to were sharply divided into two camps.

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Rising Above to Excellence – by Gabriela Gonzalez

Lt. John Brown

Tuskegee Pilot Lt. James Brown with Gabriela and Gracen

My son Gracen loves everything about WWII Aviation. When we found out there was actually a Tuskegee pilot living in Denver, we called him up and asked him if we could meet him. Lt. James Brown was kind enough to spend a couple of hours sharing his WWII experiences with us. Gracen was asking questions left and right, Gabriela was taking notes, and I was the chauffeur. Afterwards Gabby wrote this story about the great Tuskegee Airmen.

 

Rising Above to Excellence 

Tuskegee Airmen were the members of the 332nd Fighter Group and the 99th, 100th, 301st, and 302nd Fighter Squadrons and are mainly remembered because they were the only African-American pilots who served in combat with the United States during World War II.

I believe the easiest way to understand who these amazing men were and what they did is to jump in the cockpit. You are now siting in the cockpit of a plane that can fly up to 500 miles per hour. This cockpit that you are siting in is so cramped that you can barely move anything but you elbows. Moving your elbows is vital because you have to be able to move the stick. This one stick controls everything — the lives of you and the men around you. Your job is to escort bombers back the to base. Every time you shoot down an enemy plane that is targeting one of your bombers, you are saving the lives of up to ten men.Your plane holds 50 caliber bullets which have about a half inch diameter and are approximately five inches long. Now to even have a chance of hitting an enemy aircraft you must be closer that 1000yd to your target. When you return back to your base after escorting bombers to safety, you are not congratulated for risking your life to save the lives of men. No, you are simply greeted with racism, discrimination, and segregation.

Why? Why were the Tuskegee greeted with this madness? They were African American pilots and they were not wanted. Yet, the airmen continued to do their duty to their country. A country that had two sets of rules; two standards. A country that had a double standard for them and their skin color. Though every foreigner treated the Tuskegee Airmen with equality, their own country did not understand their worth as a human beings.

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